Critical reception Chuck Taylor of Billboard called 'Say' a 'lilting, bittersweet ballad' and said that it 'is bound to be another staple for the format.' He notes that when writing the song 'I don't know how much harder it gets than to see a beautiful, bittersweet movie and then have to write a song that matches the tone.' Mayer posted the song on his official blog on November 16. The song was also the first 'assignment' song that Mayer had ever written. The song is also referred to as 'Say (What You Need to Say)' as this is the main line from the chorus of the song. Contents.Overview The music video for 'Say' was directed by music video director Vem.
